Website Repair Services

One hour to discuss your website repair and methods to resolve issue(s). You receive a written estimate to make repairs and a project work schedule. This fee is applied to fee shown in estimate work. This work is completed in USA.

Website Repair Services

One hour to discuss your website repair and methods to resolve issue(s). You receive a written estimate to make repairs and a project work schedule. This fee is applied to fee shown in estimate work. This work is completed in USA.

SEO Audit

Comprehensive review of your website content and architecture with current SEO techniques. You benefit with a written report covering 12 distinct points, plus we have a 30-60 minute phone call to discuss the report. Competed in the USA.

SEO Audit

Comprehensive review of your website content and architecture with current SEO techniques. You benefit with a written report covering 12 distinct points, plus we have a 30-60 minute phone call to discuss the report. Competed in the USA.

Keyword Builder

35 dynamic keywords that are customized to a website domain plus any geographical location. Boost page content and fortify SEO methods, included ate two 30 minute consultations.

Keyword Builder

35 dynamic keywords that are customized to a website domain plus any geographical location. Boost page content and fortify SEO methods, included ate two 30 minute consultations.

Plan Of Development - Project Management Serivces
Search engine optimization (SEO) involves a number of elements that bring your target audience to your website.

Content marketing, aka digital marketing, keeps that audience there and converts them using engagement strategies on your web pages.

In digital marketing SEO and content marketing are different skills with different results, but both are significant segments of your online marketing strategy.
Video has the highest ROI of any media format by far, followed by images, blog posts, and podcasts or other audio content.
HubSpot, 2023
Video has the highest ROI of any media format by far, followed by images, blog posts, and podcasts or other audio content.
HubSpot, 2023

Keyword Research

To be successful in SEO, you are going to put some effort into finding out the optimal keywords to build into your content. There are a number of methods to get this accomplished. One is reading my ebook which goes into detail on how and where to do that research.

Another method is to gather some marketing intelligence on your competition to see what they are using and perhaps make some modifications on that intel.

One more method is to purchase a service, like mine, to research the web and collect keywords from similar businesses in different geographic areas that will help you build a comprehensive strategy for your target audience.

If you are a DIY person, hone your skills with search operators to identify and collect information on your competitiors and your target audeince.

Key words are basically what your potential customers use when using a search engine and looking for your product or services. Remember, they don’t know your business name; they just know what they want to have or buy, and that is what will drive what they input to make their search.

Quotation Mark

There are three phases of your website: design, build, and publish. The next stage is sustainability which may lead to the first three stages.
~ Steu Mann, Seven Pillars To Online Business Success

Quotation Mark
Quotation Mark

There are three phases of your website: design, build, and publish. The next stage is sustainability which may lead to the first three stages.
~ Steu Mann, Seven Pillars To Online Business Success

Quotation Mark

As a website owner and marketer, you want your website listed organically as often as possible to the correct target audience. For example, if you are selling window cleaners, then your target audience is going to be a national one. Another example is if you are an auto mechanic; your target audience is going to be in a specific area depending on where your shop is or if you are providing mobile mechanical services.

You dial in your website pages with SEO methods to inform the search bots, which crawl your web pages constantly, the specific geographical area you serve.

A decent and effective keyword strategy is simple and straightforward. Use a conversational tone in your content. Don’t overstuff your keywords; put your keywords in different page locations. What you want to do is demonstrate in your content the EEAT model. We discussed that in a different article. EEAT are the guidelines that Google developers have articulated to help people publish effective content.

With your business, make sure you set up an account in Google Search Console, Google Business, and Bing Business. Those three places also allow you to define your marketing area. Use those as a starting point to explain your business and include photos or even customer testimonials.

90% of marketers using short-form video will increase or maintain their investment this year.
HubSpot, 2023
90% of marketers using short-form video will increase or maintain their investment this year.
HubSpot, 2023

Web Page Content Optimization

There are several methods for applying key words to your web page content.

  1. Text optimization is about maximizing the number of keywords in a copy.

  2. Title tags and meta descriptions are two of the most important on-page SEO factors that affect how search engines index your page and whether users click on it in search results.

  3. Structured data is a code that you customize with your specific details and that is administered by Google crawlers, aka bots. The code is used to display snippets of information about your products and services in search results.

  4. Link building is a primary element used by search engines to decide who should rank first for a particular search query.

These four areas, along with your key words, need your attention so they remain fresh and in tune with current SEO technology. Much like a car or truck needs a tune-up and oil change, so does your website's content need a tune-up in the form of content publishing so that it retains and forties its organic listings in search results. As an example, As an example, Google is always releasing new SEO tech guidelines; one of the latest is the helpful content update.

Quotation Mark

Website viability is a chemistry of architecture, page layout, content marketing, and current research while applying knowledge of SEO techniques.
~ Steu Mann, Seven Pillars To Online Business Success

Quotation Mark
Quotation Mark

Website viability is a chemistry of architecture, page layout, content marketing, and current research while applying knowledge of SEO techniques.
~ Steu Mann, Seven Pillars To Online Business Success

Quotation Mark
64.97% of web traffic is via a mobile device, vs. 32.86% on desktop, and only 2.16% on tablets.
Similarweb, 2022
64.97% of web traffic is via a mobile device, vs. 32.86% on desktop, and only 2.16% on tablets.
Similarweb, 2022

SUMMARY

SEO work is not going to show you success overnight; it takes time and effort to get your pages dialed in and tuned in. Many marketing teams are looking for quicker wins and sometimes overlook how powerful it can be and use paid advertising for immediate results, but even that takes time to discover your niche.

Once a company sets up a blog and optimizes its webpages for search, it lays the foundation to significantly increase web traffic and inbound leads, which is the gold standard for website success as proven by numerous studies.

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